Entry-Level Automotive Service Advisor

Superior Performance Auto
429 Industrial Drive, Wendell, NC 27591

About Superior Performance Auto

Superior Performance Auto is committed to providing superior automotive maintenance and repair services while delivering an exceptional customer experience. We take pride in our workmanship, honest recommendations, and commitment to customer satisfaction and education.

We believe in educating our customers about their vehicles, helping them make informed decisions, and building long-lasting relationships through transparency, trust, and superior service. We want every customer to leave feeling informed, respected, and confident in the decisions they make.

We are a team-oriented shop that values communication, accountability, continuous improvement, and a positive work environment. As we work toward expanding our business, we are looking for someone who wants to grow with us and contribute to our long-term success.

Position Overview:

We are looking for an Entry-Level Automotive Service Advisor who enjoys working with people, has sales experience, and is eager to learn the automotive service industry.

Previous sales experience is required, but previous automotive experience is not. We are willing to train the right person who has strong communication skills, a customer-first mindset, a willingness to learn, and a desire to build a career with our company.

The Service Advisor serves as the primary point of contact between customers and our technicians. This person helps customers understand their vehicle’s needs, communicates recommendations, manages repair orders, and ensures customers receive an exceptional service experience.

At Superior Performance Auto, customer education is a major part of the job. Our Digital Vehicle Inspections help customers see what our technicians see, understand recommended repairs, and make informed decisions without feeling pressured.

Our Sales Philosophy:

At Superior Performance Auto, we believe the best sales approach is built on education, trust, and transparency—not pressure. We want our customers to understand their vehicle’s needs, the importance and urgency of recommended repairs, and the options available to them. Through our Digital Vehicle Inspections, we separate repairs that need immediate attention from those that can be planned for the future, helping customers prioritize work based on both their vehicle’s needs and their budget.

We are looking for a Service Advisor who is confident in their sales abilities but understands that success is not about pressuring customers into spending money. It’s about listening, educating, making honest recommendations, and building long-term relationships.

Key Responsibilities

Customer Service and Communication:

Welcome customers professionally and create a positive, helpful service experience.
Listen carefully to customer concerns, ask appropriate questions, and document vehicle symptoms accurately.
Explain recommended services and repairs in clear, understandable language.
Keep customers informed about repair progress, additional findings, estimated costs, and completion times.
Build customer trust through honesty, transparency, follow-through, and consistent communication.

Digital Vehicle Inspections (DVIs) and Customer Education:

Review Digital Vehicle Inspections submitted by technicians, including photos and videos documenting vehicle conditions and repair recommendations.
Verify that inspection findings and supporting images are accurate, complete, and ready to share with the customer.
Make necessary updates or approve inspection content before sending it to the customer.
Coordinate the completed DVI with the repair estimate and send both to the customer for review.
Explain the condition of the vehicle, why repairs are recommended, and what may happen if certain repairs are delayed.
Help customers prioritize work based on safety, vehicle condition, urgency, and their available budget.
Educate customers and support their decisions without pressuring them to approve work they cannot afford or are not ready to authorize.

Sales and Service Recommendations:

Use consultative sales skills to identify customer needs and explain appropriate services.
Present repair estimates and recommendations accurately and confidently.
Help customers understand the value and importance of recommended maintenance and repairs.
Work with customers to determine practical repair priorities that respect both their vehicle’s needs and their budget.
Follow up on recommendations and future maintenance needs when appropriate.
Focus on customer satisfaction, trust, and long-term relationships rather than high-pressure sales tactics.

Repair Order and Shop Coordination:

Schedule appointments and coordinate workflow with technicians.
Create, maintain, and update repair orders accurately.
Communicate with technicians to clarify inspection findings, repair needs, parts requirements, and estimated completion times.
Review repair orders for accuracy and completeness before closing them.
Obtain customer authorization before proceeding with additional work.
Process invoices and payments and help ensure a smooth pickup experience.
Maintain accurate customer records and follow established shop procedures.

Teamwork and Professional Development:

Work collaboratively with technicians and other team members to keep the shop running efficiently.
Communicate respectfully, take responsibility for assigned tasks, and support the success of the entire team.
Accept coaching and feedback and apply what you learn.
Learn our service procedures, software, products, and customer communication standards.
Contribute to a positive, organized, and professional workplace.

Qualifications

Required:

Previous sales experience is required. Experience in retail sales, customer service sales, inside sales, or a similar customer-facing sales role is welcome.
Strong verbal and written communication skills.
A genuine interest in helping people understand their options and make informed decisions.
A consultative, customer-first approach to sales.
A team-oriented attitude and willingness to work collaboratively.
Dependability, accountability, and attention to detail.
Coachability and a willingness to learn new skills and procedures.
Basic computer skills and the ability to learn shop management software.

Preferred:

High school diploma or equivalent.
Experience in customer service, and sales.
An interest in vehicles, automotive maintenance, or the automotive repair industry.

Automotive experience is not required. We are willing to train someone who brings the right attitude, sales experience, work ethic, and commitment to customer education.

Training and Development:

We understand that a new Service Advisor may not have automotive industry experience. We will provide on-the-job training in areas such as:

Basic automotive maintenance and repair terminology.
Customer communication and service advisor procedures.
Digital Vehicle Inspections and explaining technician findings.
Repair order management and estimate preparation.
Scheduling, workflow coordination, and shop procedures.
Service recommendations, maintenance intervals, and repair prioritization.
Customer relationship building and our no-pressure sales approach.
Service Advisor classes through our coaching platform ATI

We want you to develop the knowledge and confidence needed to succeed in the position while providing customers with an excellent experience.

Career Growth Opportunities:

Superior Performance Auto is focused on long-term growth, including the goal of opening a second location.

We believe in developing our people from within and creating opportunities for team members who demonstrate commitment, accountability, teamwork, and a willingness to learn.

This position has the potential to grow into a Service Manager role at one of our locations as the company expands. Previous management or leadership experience is not required. We are looking for someone with the potential and desire to grow into greater responsibility over time.

Work Schedule:

One of the benefits of working at Superior Performance Auto is our four-day workweek.

Monday through Thursday.
7:00 a.m. – 6:00 p.m.
One-hour lunch break each workday.
Three-day weekends every week.

We value a schedule that allows our team members to focus on their work while also enjoying time away from the shop.

Benefits and Perks:

We offer a variety of paid time off, holidays, and workplace perks designed to make working at Superior Performance Auto rewarding.

Paid Time Off and Vacation:

30 hours of PTO per year, accruing from your first day of employment.
Your birthday off is included as part of our PTO offering.
40 hours of vacation per year, accruing from your first day of employment.
A total of 70 hours of PTO and vacation annually.

Paid Holidays and Extended Breaks

We provide six guaranteed paid holidays each year:

New Year’s Day.
Memorial Day.
Independence Day (July 4).
Labor Day.
Thanksgiving Day.
Christmas Day.

When Independence Day or Christmas falls on a Tuesday or Wednesday, we may provide additional adjacent days off to avoid splitting the workweek. Depending on the calendar, these extended breaks may include additional paid days.

Additional Perks:

Up to two paid snow days per year.
Weekly Pay
Discounts on parts and service for your personal vehicles.
One complimentary tank of gas for your personal vehicle each month.
Company-paid lunch every Monday, with team members taking turns choosing the restaurant.
A personal snack of your choice provided for each day of your workweek.
A Nerf gun for friendly Nerf wars and a little fun around the shop!

Please note: Health, dental, and vision insurance are not currently offered.

Who Will Thrive in This Position?

The right person for this role enjoys helping people, communicates well, and takes pride in doing things the right way. You should be comfortable with sales while understanding that trust and customer education are more important than pressure.

We want someone who is dependable, works well with others, accepts coaching, and is interested in growing alongside our business. You do not need to know everything about cars when you start, but you must be willing to learn and committed to helping our customers make informed decisions.

If you are looking for a place where you can build new skills, contribute to a strong team, enjoy a four-day workweek, and potentially grow into a leadership role, we encourage you to apply.

How to Apply:

Interested candidates can submit their resume and application through our online application platform or drop them off in person at:

Superior Performance Auto
429 Industrial Drive
Wendell, NC 27591

We look forward to meeting someone who shares our commitment to customer education, honest recommendations, teamwork, and superior service.

Superior Performance Auto

Entry Level Service Advisor

About the Job